ASHLUxE SUMMER POP UP 2023
Client: Ashluxe
Agency: Grey Space Studios
My Role: Project Manager
Date: July 2023
Location: Paris, France
Overview
Grey Space Studios was tasked with producing and event-managing Ashluxe's London Summer Pop-Up, creating an unforgettable two-day experience.
On the first day, influencers and Ashluxe's community were invited to shop the latest collection and take part in a unique shopping challenge—grabbing as many pieces as possible from previous collections in just 5 minutes, all to fit into one bag for free.
The following day, the pop-up opened to the public, offering the same exciting experience. The event concluded with an exclusive private mixer for Ashluxe's community and influencers, featuring entertainment from the hottest upcoming DJs. We transformed the entire space, delivering a stylish, immersive environment from start to finish.